Meet Our Founder

Zhen Tao

Entrepreneur • Author • Global Speaker

A passionate entrepreneur and community leader who believes in the power of beauty, wellness, education, and connection to create opportunities and transform lives.

About Zhen Tao

Zhen Tao is an entrepreneur, author, business coach, and global speaker with over 20 years of experience in business, beauty, and wellness. She is passionate about building businesses, creating opportunities, and empowering people to achieve their dreams.

Originally from a small village in China, Zhen came to the United States in 2007 to build a better future. Despite language barriers, financial struggles, and many challenges, she built her businesses through hard work, determination, and perseverance.

She is the author of From Zero to Global, a book inspired by her personal journey of overcoming adversity, starting over, and building a life with purpose. Her story encourages others to believe in themselves and never give up.

As the founder of several businesses and BWC Global — Beauty, Wellness & Community, Zhen's mission is to connect people, empower entrepreneurs, strengthen businesses, and create opportunities for communities around the world.

Zhen Tao, entrepreneur and founder of BWC Global
Zhen Tao, founder of BWC Global

My Journey: From Zero to Global

Roots
in China

A humble beginning that taught me resilience.

A New Start
in the U.S.

Immigrated in 2007 and began again from zero.

Building
My Business

Founded Zhen Day Spa & Beauty and my skincare brand.

Empowering
Others

Sharing my experience through coaching, speaking, and writing.

BWC Global

Creating a global platform to connect people, build businesses, and strengthen communities.

Building Businesses With Purpose

Zhen Day Spa and Beauty

Zhen Day Spa & Beauty

A full-service day spa focused on relaxation, skin health, and holistic wellness.

Zhené Beauté luxury skincare

Zhené Beauté

A natural, professional skincare line that brings healthy, radiant skin to more people.

Zhen Tao Global and From Zero to Global

Zhen Tao Global

My platform for books, speaking, media, business education, and global inspiration.

BWC Global Beauty Wellness Community

BWC Global

A community and business platform that connects people, resources, education, and opportunities worldwide.

Zhen Tao speaking about BWC Global

Why I Founded BWC Global

After years in business, I saw that many entrepreneurs and professionals face the same challenges — working in isolation, limited resources, high education costs, and a lack of the right connections. BWC Global was created to change that.

It is a place to connect, learn, collaborate, access resources, and grow together — for individuals, businesses, and communities.

My Leadership Philosophy

Connection

Build genuine relationships and a supportive community.

Education

Share knowledge, experience, and real-world skills.

Opportunity

Create access, open doors, and help others grow and succeed.

A Message From Our Founder

“I believe success is greater when we create it together — through people, education, collaboration, and opportunity. My mission is to empower more people to build a healthier, more successful, and more meaningful life.”

— ZHEN TAO

YOUR JOURNEY STARTS HERE

Connect. Grow.
Build Together.

Your next opportunity could begin with one connection. Join a community where individuals, entrepreneurs, business owners, educators, and leaders come together to share knowledge, discover resources, and grow.